Publishing

As an author, you are often required to wear the hat of a writer and that of a marketer. In this age of self-publishing, you are extremely lucky if you have a large publisher taking care of marketing and promotion of your upcoming book. But since that is not the case with most of the authors (including you), you have to learn how to market your book. 1. Starting early The … [Read more...] about 5 Book Promotion Tips

If you have recently finished writing and self-publishing an ebook or the traditional printed kind, chances are you are looking for venues to promote your masterpiece. One of the newer ways of doing this is by creating a book trailer, which is basically a video advertisement similar to the trailers designed to promote movies. Afterwards, you release the book trailer to the … [Read more...] about How to Create a Book Trailer and Spread it Using Social Media

Pinterest is one of the more recent social media platforms to have surfaced the Internet. This image-based online space is basically a website that allows users to share creative graphics by “pinning” them to their virtual boards. It hasn’t taken long for businesses to quickly realize the potential of Pinterest in luring prospective clients or customers. Some of these include … [Read more...] about 5 Reasons Why Writers Should Consider Pinterest in their Marketing Strategy

The Internet has made it easier for aspiring and veteran authors alike to get their works published, as the web is an effective platform for self-publishing. However, one of the disadvantages of self-publishing an eBook when compared to traditional print media is that authors are basically on their own. Without big name publishers to foot the bill, promotion, marketing, and … [Read more...] about Why Getting on Twitter is a Must for Self-Published Authors