Publishing

Ever wondered how you can use your excellent storytelling skills to captivate audience or market your books? Do you often feel your books are not reaching enough readers? Have you exhausted all your resources to target your readers? Well, the answer lies in storytelling. Storytelling is a strategic marketing initiative that is used to market one’s business. How do you use … [Read more...] about How to Use Your Storytelling Skills to Help Market Your Book Business

Today storytelling has evolved, from word-of-mouth to digital. In this age of digital explosion, every aspiring writer should keep himself/herself abreast of the continuously transforming digital media. As storytelling evolves, writers are also becoming more creative by engaging more digital media tactics and tools. Many writers are using social media platforms to promote their … [Read more...] about Digital Media That Every Writer Should Make Use Of

For writers who wish to move from pen to camera, Instagram is the right tool. Writers like Salman Rushdie, José Luís Peixoto, and publishing houses like Random House Publishing Group are all on Instagram to share their creative masterpieces and even personal moments with their readers. What is Instagram? Why is it appealing to writers? Instagram is an online photo and video … [Read more...] about Why Writers Shouldn’t Ignore Instagram

A plan needs to be in place when self-publishing through the usual routes such as Amazon KDP. For example, if you have a bunch of people on your mailing list waiting for your ebook to be released, then you will see sales of it once it becomes available across the Amazon websites. If you don’t have a plan in place, it could take at least a couple of weeks before a purchase for a … [Read more...] about How to Promote eBooks via Your Facebook Page