It’s easy to find a press release (PR) template or formatting guide, as there are literally thousands of them plastered all over the Internet. But simply following these templates will result in dull, generic press releases that will be sent straight to the bottom of a publication’s news pile. If you want to write the perfect press release that will result in coverage, you need … [Read more...] about 5 Tips for Writing the Perfect Press Release
Business Writing
5 Tips to Improve Your Copywriting
What is copywriting? Why the need for copywriters? How will you become one of the best copywriters? Not to confuse with “copyrighting”, which is proving creative ownership over an intellectual material, copywriting is a very tricky job. You have to be a content writer, an editor, a business writer, a researcher and many other genres all rolled into one. Given the seriousness of … [Read more...] about 5 Tips to Improve Your Copywriting
How to Write a Sales Letter
A sales letter is your perfect tool to enhance your business. But there are two immediate issues with sales letters – 1. You are not able to convert your vocal sales pitch into written words and 2. Despite your best efforts, your sales letter gets mostly trashed. And you keep wondering what magic the best sales writers weave and catch the attention of their potential customers? … [Read more...] about How to Write a Sales Letter
How to Be a Resume Writer
Make someone sit in front of the computer and ask them to pen a few lines and they can. But make someone sit in front of the computer and ask them to write a resume and most of them are bound to flounder. But there is no reason why someone cannot write a resume. Resume writing doesn’t require any special skills. One has to know how to write a winning resume and hone their … [Read more...] about How to Be a Resume Writer
How to Be a Technical Writer
Being a technical writer might not be as glamorous as writing professions that are directly related to the entertainment industry, but it is very rewarding and the expected salary is well above average in the field. Additionally, you also get job security as the number of software or technology has risen this past decade, which means the demand for writers who will write about … [Read more...] about How to Be a Technical Writer