Creating your e-book is child’s play, so advanced technology has become. But marketing your e-book is a completely different animal – getting that required attention is not easy. But nothing related to self publication is easy, so you might as well continue to show your patience, think of some creative ideas and come up with a solid plan for marketing your e-book. The following … [Read more...] about 5 Lessons in eBook Marketing
Sales and Marketing
Deadly eBook Cover Design Sins
Proper focus on eBook cover design is essential for your book; even more so when you are self-publishing. Get your eBook cover right, and you increase its marketability, which when done properly, should result in sales for you. Get it wrong, and you risk people not even clicking your title in a digital bookstore. Read on to learn about deadly eBook cover design sins to avoid at … [Read more...] about Deadly eBook Cover Design Sins
5 Strategies for Raising Your eBook Prices
Self-publishing platforms offer authors a great opportunity for making a profitable living from their writing. Pricing their eBook appropriately is one of the most important decisions for self-published authors in order to maximize their sales. Setting an eBook price that is too high or too low could put buyers off and lose you valuable eBook sales. The various self-publishing … [Read more...] about 5 Strategies for Raising Your eBook Prices
Benefits of Attending Trade Shows for Writers
Trade events and shows can be found for virtually all sectors in business. The publishing industry is certainly no exception. The London Book Fair is an example of a tradeshow for authors and writers. You might be wondering just exactly what the impact would be, if you were to attend such an event. Read on to find out the benefits of attending trade shows for writers: Big … [Read more...] about Benefits of Attending Trade Shows for Writers
How to Treat Your Readers like Valued Customers
When you write, do you consider those people who will consume your books and eBooks as readers? “Of course, I do”, I hear you say. “They are my readers”. I won’t argue with you, at all. However, one thing I would add, particularly if you are on a self-publishing journey is that your readers are also your customers. It is your books and eBooks that you will be selling to … [Read more...] about How to Treat Your Readers like Valued Customers